In 2003, we created the mobile brand Three, establishing its category-defining position as the ‘Mobile Consumer Champion’. We’ve remained Three’s global brand guardian ever since, overseeing work in its eight active markets.

Most recently, we reinvigorated Three’s digital-first identity for the next generation, while rolling out the brand’s new global creative platform, ‘Threeality’ – a unique concept placing Three at the intersection of the physical and digital worlds.

Our work with Three has extended to the development of comprehensive global positioning guidelines, asset toolkits and ongoing agency and client consultation around the globe as the refreshed brand expression comes to life.